After successful entry in Health & Beauty market in 2011, we have been continuously expanding our off-line doors.
As of 2017, bquest is coving all of the doors in whole Health & Beauty channels and promoting sales activity.(Based on door / main display)
We are also expanding to Perfumery channel which has been growing since 2017.
bquest covers every online distribution channels from major shopping malls owned by major companies to social commerce like Coupang, wemakeprice as well as open market mall like g-market, auction, 11th street, etc. Each channel has different strategies based on its characteristics and target consumer, and we perform sales activity in close relationship with each of the channels we work with.
Sales activity in close relationship with channels based on our specialized strategies helps on increasing brand awareness.
Based on the unique identity and concept of each brand, especially the brand’s product strategy, we design Displays and VMD and implement Instore Marketing activities through brand and consumer communication.
Our content & commerce website, KOKONUT, conducts a variety of digital content planning, production, distribution, and related commerce strategies with a goal of providing cosmetics review and ‘How to use’ contents for Korean consumers. As of December 2017, approximately 330,000 members databases had been joined.
330,000 member's database in Dec 2017